2016 was an intense year, especially when it came to SEO and Google in particular.
The shift from desktop-first
Up to now, SEOs have considered mobile search to be one of the many specializations of SEO, on the same level as local search or international SEO.
That outlook did not change much when, back in 2015, Google
The reason behind this significant change is observable if we look at the source of the search traffic for our sites
However, the same study attributed that, globally, only 40% of all news
Does this mean that we should ignore desktop search? No! It would be a big mistake, especially if our website
What to contrive for 2017?
Organize for mobile-first indexing
When Google declared mobile-first indexing on last November 4th, it did not say that the modification/change would happen that same day, or even after a few days.
Instead, Google said this: To make our results
This means that we are still in a desktop-first index, but it's nearly sure that it'll switch to mobile-first in 2017.
In fact, Google has constantly said that mobile-first does not mean that it won't index the desktop version of a site. If a site doesn't have any mobile version, Google will index and consider for rankings its desktop one. And this will be the case even if that same website has an AMP version.
Recent 7.0 versions, Screaming Frog enable us to find and provide crawled pages, something that was possible before only (and with a painful one-by-one URL process) via Google Search Console. Apparently, remember to set up Screaming Frog to simulate the Googlebot smartphone crawler.
Nevertheless, AMP is generating some concerns amongst some big news sites; it doesn't look like that Google will foreshorten pressure for a large number of websites to adhere it.
Furthermore, if your website is already obtaining a great volume of traffic from mobile search, you should start programming/scheduling the creation of an AMP version. It should always be a Priority for all types of sites,
Moreover, if you have an
If you are an
Progressive Web Apps (PWA)
Progressive Web Apps will be the only main trending topic in 2017.
The only drawback to
If you're an
Again, as we sometimes forget, SEO's future will be decided on a macro- and micro-scale by business decisions.
- Digital Marketing
- Website Development
- Mobile Application
- Online Reputation
- Social Media Optimisation
- Software Development
- E-Commerce Website
- Content Marketing
- Social Media Marketing
- Print Media
- Email Marketing
- Whatsapp Marketing
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The cut-throat competition among various educational institutes demand top SERP rankings to generate good quality leads and our experience in this domain helps us to give the required results.
Our experience in the travel industry domain helps us to optimize the travel websites and portals with the objective of generating more revenue and visibility through bookings, organic traffic, leads, etc.
Our SEO team is specialized in working on the e-commerce platforms as the ranking of the category and the product listing pages for the targeted keywords is important with respect to the sales.
Our expert team delivers an unmatched result as they have a good experience in optimizing the healthcare websites to increase the search engine rankings for the various goals like online consultation, lead generation, increased traffic.
We do specialise in offering SEO services by optimising the real estate websites or portals to generate quality leads through the implementation of white hat SEO processes.
Our experience speaks for us when it comes to the Technology related websites where there is always a high demand to be visible on the first page of search engines.
With an unmatched experience in hospitality industry, we assure you the optimised websites and guaranteed results for the ranking of the target keywords on the first page of the search engines.
Our team of SEO experts are specialised to help the start-up websites to rank the keywords on the top of SERP and help them to get an edge over their competitors thereby increasing the ROI.