YouTube is the second largest and most popular search engine after Google. This fact is supportive and strong enough to incorporate video marketing strategies into your digital marketing plan. Rather it will prove as a smart move to drive your customer’s desired actions such as adding the product into cart, inquiry, or purchasing a product. Dreamworth Solutions provides excellent video marketing and video SEO services that help shine your brand through website videos, social media videos, and video advertising campaigns.
Why Do Successful Businesses Work On Video Marketing Campaign?
Earlier it was popularly said that digital marketing is the future of marketing and now smart businesses people understand that video marketing is the future of digital marketing. We have summarized its reasons.
- A quick way of grabbing the audience attention.
- Supports search ranking than any other medium.
- Increase business conversion rates.
- Facilitates branding and nurtures customer loyalty.
- Cost-effectiveness.
Statistics -
- According to 50% of customers watching product videos boosts customer confidence and drives the next actions favourable for business.
- Inclusion of explainer videos motivates 74% of consumers to buy the product.
- The Use of video-based marketing techniques retains users on your website for more than 2 minutes.
Various types of videos are included in the captivating video marketing strategy. You can check our other resources for detailed information. Company profile videos, how-to videos, product videos, explainer videos, motivational videos, customer testimonial videos form sound video profile for your brand.
Video Marketing - A Smart Business Mov
Creating great videos for a digital marketing plan would be the smartest business move in this era. The inclusion of videos increases visitor engagement, drives conversions, builds credibility, and trust for your brand. Additionally, a strong video marketing campaign is a cost-effective affair that can easily fit your budget restrictions. Further, you will wonder to know that Google prefers websites that offer engaging videos in its content instead of plain textual websites. Website video has been the most engaging tool for website visitors that can retain website visitors for a longer duration.
Video SEO - One Try Is A Must
How will you describe the power of video briefly? An image may produce the effect of a thousand words but videos produce the effect of a million more words. And when it comes to video marketing, YouTube is the only choice that makes your video marketing campaign perfect and a huge hit. Video SEO initiatives are aimed at improving your organic search results and delivering the best video content to the audience for triggering desired actions. At Dreamworth Solutions, we live and breathe SEO with full coverage of standard SEO practices, no Black Hat, no clickbait, and just ethical SEO practices that can assure the expected results of your video-based content. Creating catchy videos would be the initial step but making it viral and increase its audience through integrating SEO practices is a secret of the successful video campaign. We at Dreamworth Solutions assemble end-to-end video marketing solutions at your doorstep that will be truly a game-changer.
Video SEO Framework At Dreamworth Solutions
We at Dreamworth Solutions emphasise on ranking your video channels high in YouTube ranking by executing video SEO practices. Google the biggest search engine in the world owns YouTube a video search engine. Hence video SEO efforts make a big difference for your digital strategy in terms of views, ranks, and hits. We recommend our clients try a video SEO framework at least once so that you can monetize your content in the right direction. Video SEO efforts ensure that you include video in your brand building process. We recommend you include at least the following types of videos in your digital content strategy.
- Live Videos - Live video offers your audience a bit different, behind-the-scenes look at your side. It also supports longer streams and great engagement rates. Statistics say that — viewers spend up to 8.1x longer time through live video than with other video options. Live-stream interviews, events, presentations, and user interaction through comments, questions, calls offer the best marketing tool to many brands.
- 360° & Virtual Reality Videos - Thanks to the advanced camera and lens features. With 360° videos, people “scroll” around to enjoy delivered content from every angle — as if it is an actual view of the event, place, or plant.
- Augmented Reality (AR) Videos - In this type of video, an extra layer is inserted into the current image or current aspects of the world. This video offers value addition to your marketing campaign with a more technical edge incorporated in it.
- Expert Interviews - Interviews with internal experts or industry leaders are a great way to build trust and authenticity with your target audience. The best way is here is to find influencers in the industry — with the same or different thought process — and get these intellectual inputs in front of your target audience.
- Demo Videos - Demo videos present how your product or commodity works or future service experience to the prospective buyers. Various demo videos include a tour of the software, unboxing experience, and product testing, etc.
- Brand Videos - Brand videos are mostly used for a strong advertising campaign, and it showcases the brand’s high-level vision, goals, mission, or product, commodity, and services. The ultimate goal of brand videos is to create brand awareness around your brand and to attract your target audience.
- Competitor and your comparison – What makes your business and organisation stand out from your rivals?
- Guarantees – Power-packed guarantees to reinforce your viewers to turn as your customers.
>Testimonials – Share your best and special testimonials to convince prospects that you’re the right brand they are looking for
- Company history – Focus on your brand history and create authenticity.
- Call to action – Plan a great and clear call to action so that your users can be guided for the next action.
- How-to videos – How-to-videos grab major user’s attention and drive them for further actions.
Advantages of Video SEO
Video SEO can benefit your company on many fronts.
- Increased user engagement
- Increased subscribers
- More Views
- Better interaction through comments, share, and likes.
- Better audience targeting
Let’s Get Started!
Now let’s get to the point. We provide attractive and economic packages for video marketing. If you are looking for cost-effective, reasonable, and result-oriented video marketing services then your search stops here!!
We provide video marketing, video shoot, and video editing services that can fortify your brand’s video content strategy substantially. We can also create advertising creative, animated videos, text videos, and banner videos appealingly.
Dreamworth Solutions’ Video Marketing Services
Our end-to-end video marketing service stack includes -
- High-quality video script copywriting
- On-site photoshoot, consultation, design
- Professional video production and marketing.
- Video graphic creation, animations, and other types of video creation.
- Video SEO: For YouTube and your media.
We plan a strong content plan for your video marketing drive. It includes -
- Product Launch Videos
- Event Videos
- Commercial Ad Creative
- Testimonial Videos
- User Guide or explainer Videos
- Messaging Videos
- Training and guidance videos
- How-to videos
- Comparison videos
- Top executive interview videos
How we focus on YouTube Video Marketing?
If you think that YouTube is the best advertising platform for your brand, take one minute to read this. Every minute YouTube gets loaded with 300 hours of videos. Now, is your video content capable to withstand in this fierce competition? Here comes a digital media partner in the situation.
Our YouTube SEO plan is aimed at maximizing your user count and engaging them creatively so that your brand awareness will increase resulting in good organic reach, more followers, and more transactions.
YouTube Ranking Keyword Research
Our SEO teams perform YouTube keyword research in order to cultivate and influence search patterns. Another intention of adequate keyword research is to consider the competitive landscape. We use authentic and proprietary YouTube specific automatic tools that recognize key phrases and their repetitive appearances.
YouTube Video Optimization
To power your Youtube channel we optimize it by following standard guidelines and give tweaks to tags, descriptions, video titles, and annotations to make it more search engine friendly and easily discoverable. We plan to improve your YouTube channel performance on several metrics such as ranking, engagement, views, and subscriber count.
YouTube Analytics
We believe in creating profound and future-proof strategies that withstand forever. Every digital campaign must be assessed for its performance level tracking and video marketing campaign is not an exception. We track your video campaign’s performance on several standard metrics and provide fresh reports periodically.
Step-by-Step Video Marketing Approach
- Step 1: Searching for the right and trending keywords
- Step 2: Optimizing the Videos created, its content, descriptions for both YouTube and website.
- Step 3: Efforts for higher ranking, promotion, and making it viral.
- Step 4: Video promotion and advertising strategies
Dreamworth Solutions is delighted to offer you the following services for marketing efforts:
- Youtube Research and Channel Management
- Video Optimisation
- Video Marketing Content Formation And Message Delivery
- Query and Response Features
- Video promotion
- Audience Targeting
- Social Channel and video management
Bottom-Line
Feel free to share your IT and digital marketing requirements at any time. We will be always there to help you in cost-effective ways and easy terms and conditions. You can also see our success stories on our website. Once you choose Dreamworth Solution as your service partner, we assure you that the further journey will be long-lasting, productive, and very delighting.
Plan leveraging your web presence, digital business, and online brand by combining video marketing efforts with your digital strategy. We take your video marketing campaign beyond just promotional and marketing efforts by powering it with the right video SEO strategies for YouTube, other video websites, and your website. With our 10 years of experience in SEO and digital marketing, we precisely understand what to focus on and how to incorporate necessary changes. You can rely upon us for your video marketing and video SEO campaign to leverage your brand, increase followers, and conversions.
